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I must begin this post by expressing my sincere appreciation to those of you who offered highly encouraging comments about our last article entitled “Branding – The Myths and The Realities”. At Maveno, we aim to provide empowering content that you find truly useful in launching, managing or expanding your businesses. Your enthusiastic feeback makes it all worth it. Thank you for your continued support. That being said…
Branding is easier said than done. Advertising gurus the world over are still mulling over what exactly defines branding. Why does one brand score over others and why does one fail to generate customer confidence despite everything going supposedly right for it? Is it the logo? Is it the color? Is it the design of your ads, your brochures, the packaging of your products/services, the look of your corporate office, etc? Or is it the…
When you decide to have an email list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in avoiding many complications. While there are so many ways you can make people subscribe to your list, there are also some things you must do to avoid subscribers from wanting to get off from your list.
It’s unlikely that any successful person or company operates without goals. They may have one giant or lofty goal. They may have a series of smaller goals leading up to the ultimate achievement but success is built upon goals. Goals accomplish many things. Three of the primary accomplishments are: